From TAMUCC Wiki

SGarza: DiscussionOfSecondarySources

Discussion of Secondary Sources

My secondary sources will back my theoretical perspective. I plan to model Hanno Ehses examination of the theater adds and look and the semiotics (language, layout, word choice, colors, etc.) as did Kress (multi-modality), Lemke's topological, Bernhardt's examination of the physicalisties of text (its formatting, layout, etc.), Arnheim's three functions of the iamge, and a small bit of Barthe's rhetoric of the image (the three messages).

Retrieved from
Page last modified on June 06, 2007, at 06:15 PM CST