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Project ID: 479
Author: Aravind Kumar Thalakokkula
Project Title: A Prototype for Detecting Users Interests Based on Search Behavior
Semester: 3 2015
Committe Chair: Dr. Longzhuang Li
Committee Member 1: Dr. Dulal Kar
Project Description: The modern day world relies primarily on the Internet for many needs. The number of Internet users has grown tremendously recent decade. To serve the users there were many search engines exist on Web to retrieve the information to the users for their search. The rapid propagation technology and increase in the use of Internet has changed the life of the modern day world. As the Internet is the interconnection of different networks, it is considered as the deep web and retrieving structured data from deep web pages is very challenging due to the complex nature of the information in the pages. Incorporating users behavior data can improve the ordering of top results on web search. As the number of users to the Internet has grown, it is difficult in some of the cases to detect the individual interests of the users. The better way to solve this problem is to provide personalize service to each user. For this it is better to develop users personal profile on the Web, based on his/her browsing behavior on the Internet. In this project, the browsing content of the user is analyzed to determine their interests.
Project URL:   479.pdf